July 4 has always been a red-letter date for the FIAT 500. The original FIAT 500 was introduced on July 4, 1957. Fifty years later, on July 4, 2007, FIAT introduced the modern FIAT 500, which embodied much of the spirit and personality of the original. And on July 4, 2015, FIAT unveiled a “refreshed” 500. “It has not grown in size, but in maturity,” with advanced technologies, improved efficiency and more customization ideas, FIAT relayed in a press release. Available in two body styles, hatchback and convertible, it offers three trim levels: Pop, Pop Star and Lounge. All models have LED daytime running lights, seven airbags, six-speaker infotainment system with USB ports and steering wheel controls as standard equipment.
Kicking the stigma that small cars are cheap cars is a full-time job for automakers. The marketing department at Fiat touts the updated 500 as more mature, thus catering to a wider audience.