Ford is getting into the car-sharing and electric-bike business as part of CEO Mark Fields’ effort to transform the automaker into a more holistic provider of transportation options, reports industry watchdog, Automotive News. The company has announced a pilot car-sharing program that invites 26,000 Ford Motor Credit Co. customers in six U.S. cities and London, England, to offer their vehicles for short-term rentals. It also unveiled a new battery-powered bike aimed at urban commuters that folds and can be recharged while being stored inside any Ford vehicle. The Peer-2-Peer Car Sharing Program and MoDe:Flex bike represent the next phase of Ford’s Smart Mobility plan. “We are moving from experimentation to implementation,” Fields said.
The automobile business is rapidly changing into a transportion and energy business. This is Ford’s new electric bike.